*WINNER* Industries of Vice: Alcohol, Tobacco, and COVID in Germany

Abstract

Alcohol and tobacco consumption, while unhealthy, are considered a major social aspect in German Culture. Due to Covid restricting social interactions, one might expect these vice industries to naturally see a significant drop in demand and profit; however, while other markets struggled, these industries' numbers steadily increased. This project will explore how alcohol and tobacco companies have reacted and why the increase in their numbers occurred during the recent global pandemic.